Understanding Aurora's geography
Why Aurora's drive times defy radius math.
I-225 runs north-south through Aurora's commercial core and its interchange at I-70 near the Fitzsimons medical campus anchors one of the largest employment centers in the metro. E-470 on the eastern periphery facilitates rapid north-south movement to Denver International Airport and to the fast-growing Highlands Ranch and Lone Tree corridors to the south.
Franchise site-selectors should prioritize the I-225 corridor between 6th Avenue and Iliff Avenue, where the Fitzsimons medical campus, University of Colorado Hospital, and Aurora Town Center generate sustained high-volume traffic. The Smoky Hill Road and E-470 node in southeast Aurora is the fastest-growing retail corridor in the city and currently underserved relative to new household formation in Tallyn's Reach and Saddle Rock.